B2B Lead Gen agency · Spain and LatAm

B2B pipeline,
operated.

Zumo is a B2B Lead Gen agency for Spain and LatAm. We deliver qualified handoffs ready for your sales team to convert into opportunities.

+150
satisfied companies
+10
international markets
+12K
qualified leads generated
+12M
linkedin impressions
Grupo Medical
Atril Events
NuPromo
Experian
Nowports
Grundfos
GoLabs Tech
Pixis
ESG Innova
Sciling
Ecovis
inConcert
Bosonit
Satrack
Grupo Agri Ingeniería
iFlares
Affluxo
Verssalo
QMT
Educativa
Sistemas de Limpieza
WAU
Services · operated channels

Real multichannel,
one engine.

We don't do everything. We operate the B2B channels that matter, integrated as a single system. Outbound opens conversations, founder content builds authority, Ads/ABM amplifies on Full GTM. Your team closes.

  • 01
    LinkedIn Outreach
    · 1:1 prospecting
    Qualified conversations with your ICP, every day.

    We operate from your team's own profiles, not generic accounts. Hyper-segmented lists, human sequences, AI pre-sequence qualification.

    Best-in-class targeting toolsCadences by industry and roleAI pre-sequence qualificationWeekly handoff reporting
    Starter+
    all tiers
  • 02
    Email Outbound
    · technical cold email
    Healthy inbox. Your primary domain, untouched.

    Dedicated sending domains with warmup, verified lists and sequences by industry. Zero risk to your brand and primary domain.

    Dedicated domains + warmupVerified listsContext personalizationPre-sequence qualification
    Growth+
    from Growth tier
  • 03
    Founder + SDR Authority
    · LinkedIn content
    Your founder and team's voice, operated with editorial criteria.

    Strategic ghostwriting from Starter (founder) and from Growth (your team's SDRs/AEs). Builds inbound demand while outbound opens conversations.

    2-3 posts/week per profileCustom carouselsQuarterly editorial calendarFounder from Starter
    Starter+
    all tiers
  • 04
    LinkedIn Ads / ABM
    · paid distribution
    B2B paid with funnel-stage criteria.

    Stage-based structures, CRM-matched audiences, iterative creative. Only on Full GTM tier.

    CRM-matched audiencesWeekly creative testingCost/MQL optimizationABM 1:few
    Full GTM
    full tier
Zumo Revenue System · 5 phases SCROLL ↓ 01/05
01
Briefing We map the engine
02
Technical Setup We build the infrastructure
03
Activation The system kicks in
04
Optimization We iterate by sprint
05
Governance Predictable operation
01
Weeks 1-2
Briefing . We map the engine

Workshop + structured questionnaire. We map ICP, buyer personas, triggers, attack angles and where the pipeline breaks today.

02
Weeks 2-3
Technical Setup . We build the infrastructure

LinkedIn profile optimization for your team, sending domains with warmup, CRM integration and AI qualification agents.

03
Weeks 3-4
Activation . The system kicks in

First sequences on LinkedIn + email with AI qualification. Each account has an assigned strategist, copywriter and automation engineer. Live dashboard.

04
Month 2 onward
Optimization . We iterate by sprint

A/B testing of copy, ICP and sequences. The AI learns from responses. We review at 90 days: if there's no traction, you adjust or stop without penalty.

05
Continuous
Governance . Predictable operation

Monthly 30-min meeting + weekly qualified-handoff dashboard + monthly report. The operation is part of your GTM.

Pipeline · real funnel

What your pipeline
will look like.

We operate the first three stages of the journey. The fourth is yours: closing. Numbers are real annual averages from our portfolio.

01 · phase

Omnichannel Targeting .

LinkedIn + email + founder authority synced. Each touchpoint builds on the previous one, no isolated channels.

ICPs
16,800 .
ICPs targeted / year
02 · phase

Engagement .

Accepted connections, LinkedIn and email replies, content opt-ins. The prospect enters the pipeline through the right door.

MQL
1,848 .
engaged / year
03 · phase

Qualified Handoff .

AI pre-sequence qualification, persistent follow-up, handoff with full context. The prospect arrives informed to your sales team.

Handoff
228 .
qualified handoffs / year
04 · phase

Closing.

Your team takes over. No noise, no cold leads, no wasted meetings. This part depends on you — reference: ~40 deals/year in accounts with active sales teams.

Won
~40.
closed deals / year
* annual averages · results vary by ICP, ticket and sales-team maturity growth tier · 12 months · multichannel
AI + Automation

Pre-sequence qualification.

Standard across all tiers. Proprietary agents enrich leads, qualify intent before every sequence and personalise copy by context. AI handles the repetitive; our strategists bring the criteria.

● zumo.agent · live 6/8/2026
09:14 [enrich] Lead enriched · CTO @ SaaS, 200 emp
09:14 [score] Score 87/100 · high ICP match
09:15 [write] Message generated · context: Series B announcement
09:15 [send] Sent via LinkedIn · seq Q2-mid
09:32 [reply] Replied · "interesting, send me info"
09:32 [handoff] Passed to sales · full context
$  
01
Enrichment
Company data, intent signals and real-time events.
02
Contextual copy
Unique messages per prospect, based on their current context.
03
Smart scoring
Detects real interest vs courtesy. Filters pipeline noise.
04
Auto routing
Reassigns leads to the right channel and moment without intervention.
Cases · active accounts

Operation,
in numbers.

Real client numbers. Examples of the typical results we deliver.

WAU
Software & tech consulting · LatAm
01
20+
MQLs / month
LinkedIn outbound + editorial content
Impulso
B2B consulting · Spain
02
350%
MQL growth
LinkedIn outbound + funnel automation
Psicometrix
Education/HR SaaS · LatAm
03
30+
Qualified leads / month
GTM strategy + LinkedIn outbound
Testimonials

From teams
that close.

Ver pared completa
We've exponentially multiplied our number of qualified leads, and we got results just weeks after implementation. They've exceeded all our expectations.
M
Maite Bernardo
Sales Director · Impulso
They've given us a set of tools that make our communication work easier and let us reach our customers effectively. They've exceeded our expectations and we've discovered possibilities we never would have imagined.
J
Javier Moreno & Dirk Kremer
Partners · QMT
We're swamped with work now and most of it comes from LinkedIn — you can't even imagine. I'm blown away!
M
María A. Valdecasas
CEO · Cicerone
They've been invaluable in helping us build solid relationships with key people in international markets. We've gained standout LinkedIn visibility, especially in highly competitive markets.
J
Juan Carlos Garavito
CEO · WAU
The campaigns we've built on LinkedIn are working in every country. The project is going really well!
G
Gerardo Solís
Marketing Director · The Aroma Trace
Expectations met. We've translated a strong B2B LinkedIn strategy into practice, in a non-invasive way for our target market.
J
Jose Felguera
Partner & Strategy Manager · SCHUMPIT
Team · B2B operators
Foto de Christian Garavito Foto de Montse Semper Foto de Teresa González
+ global specialist network

Operators,
not consultants.

Senior B2B with real scars across Spain and LatAm. Every account has an assigned strategist and we rotate our specialist network per need. No handoffs.

Meet the team
/01
The team
Investment · capacity tiers

Three tiers.
Zero surprises.

We sell operational capacity: profiles, sending volume and active channels — built case by case. 3-month minimum to ramp up, monthly thereafter.

Starter
1 profile · LinkedIn + Founder
From €1,000/mo
Validate the channel with personal-brand support.
Active channels
LinkedIn outreach + Founder Authority
  • AI pre-sequence qualification
  • Dedicated sending domain + warmup
  • Weekly qualified-handoff dashboard
  • Monthly 30-min meeting
Book a call
Main tier
Growth
2+ profiles · Multichannel
From €3,500/mo
Active, measurable lead gen. Main tier.
Active channels
LinkedIn + Email + Founder/SDR Authority
  • AI pre-sequence qualification
  • Dedicated sending domain + warmup
  • Weekly qualified-handoff dashboard
  • Bi-weekly 30-min meeting
Book a call
Full GTM
3+ profiles · full GTM
From €5,000/mo · ad spend separate
Complete B2B GTM, multi-team.
Active channels
LinkedIn + Email + Founder/SDR Authority + Ads + ABM
  • AI pre-sequence qualification
  • Dedicated sending domain + warmup
  • Weekly qualified-handoff dashboard
  • Bi-weekly 30-min meeting
Book a call
Frequently asked

What
people ask us.

What is the Zumo Revenue System? +

Five phases: Briefing, Technical Setup, Activation, Iterative Optimization and Continuous Governance. Every account goes through exactly this flow. AI pre-sequence qualification is standard across all tiers — not a bonus, part of the method.

How do you use AI in your processes? +

Proprietary agents for lead enrichment, pre-sequence qualification, response scoring and contextual copy personalization. AI handles the repetitive; our strategists bring the criteria.

Do you operate in Spain and LatAm? +

Yes. Native Spanish-speaking team in Madrid, CDMX and Bogotá. We also work with Anglo accounts.

Is there a lock-in period? +

3-month minimum for the system to ramp up — it's the time needed to evaluate any marketing strategy. After that, monthly. We review together at 90 days: if there's no traction, you adjust the approach or stop without penalty.

What if we want to build the system in-house, not outsource? +

That's exactly what Zumo Academy is — our Done-With-You secondary line: an 8-12 week in-company program with methodology, templates and weekly mentoring. When it ends, your team operates autonomously.

How many monthly meetings do you guarantee? +

We don't sell meetings — we sell qualified handoffs. Your sales team books the meeting when they receive the warm lead with full context. Example: a client receives 30+ BOFU prospects/month via our system; how many convert into meetings depends on their SDR. That split is the honest one. Our commitment is a robust process.

What do you need from my team? +

Access to your LinkedIn profile, a briefing workshop and an internal point of contact. After that: a monthly 30-min meeting and copy approval. We handle the technical infrastructure.

Multichannel B2B Lead Gen. Without referral dependency. Without burning your brand.

Diagnosis · 30 min

Tell us
about your
bottleneck?

30 minutes with an expert. We leave with a concrete plan: channels, actions and expected data. Whether you go with us or not.

Offices
Madrid · CDMX